A lot of people get stuck for days, weeks or even months trying to find that perfect name with a "wow" effect.
This approach is a dead end.
Instead of concentrating on important things like figuring out if you can make money with your idea, you procrastinate by thinking about the stuff that's not that important.
When it comes to selecting a business name, it is important to find something that is memorable, but it's far more important to make sure it accurately represents the business. It should be something that people can easily pronounce and recognize when they hear it. It should also be something that conveys the message of your brand, product, or service.